Wednesday, July 21, 2010

PBR Pabst Blue Ribbon in China



Yes.  That's PBR.  As in THAT cheap beer.  And yes, it's selling for $44 a bottle.  Just ask for "Blue Ribbon 1844".  I assume it was impossible to transliterate PABST into Mandarin.



2 comments:

Alan said...

Posh Chinese hipsters will love it. I wonder what the Beijing equivalent of Williamsburg is?

The expensive looking bottle makes it more difficulty to hold that studied look of irony, though.

John L said...

If you want to sell a shit product sell it to people who don't know any better and tell them it's upmarket.